Customer Capital
From Learning and training wiki
 CUSTOMER CAPITAL |
| It refers both to the value of an organization’s network and relationships with satisfied clients (learners), and their loyalty to the organization (also called Relationship Capital), and to the sum of a company’s customers (learners) including their names, contact databases, loyalty and satisfaction, references, testimonials and future revenues. Together with human capital and structural capital it forms the intellectual capital. [1] |
References
- ↑ www.answers.com (07 July 2008), www.hiresmart.com (07 July 2008), www.cpavision.org (07 July 2008)