Difference between revisions of "Audience Analysis"
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− | To conduct an effective analysis organize the resulting questions and answers in a [[# | + | To conduct an effective analysis organize the resulting questions and answers in a [[#Job Aid|audience analysis model]]. |
+ | Categorize all the Swot factors into a [[#Job Aid|Swot matrix]] and work to build consensus around the placement of them. | ||
=='''Audience Analysis Model'''== | =='''Audience Analysis Model'''== | ||
Revision as of 15:44, 13 October 2008
AUDIENCE ANALYSIS |
It is a task or a tool which is a first step in setting a training activity. A training activity must be targeted toward the intended audience, which should be defined by a number of factors such as learner's personal characteristics, intellectual and technology skills, knowledge level and purpose of learning. The intented audience is referred to as the who, what, where, and why. Conducting an audience analysis helps you to create a profile of the intended audience so as to come up with a learning strategy that bests suit it. [1] |
Conducting an Audience Analysis |
GuidelinesTo prepare an audience analysis:
Categorize all the Swot factors into a Swot matrix and work to build consensus around the placement of them. Audience Analysis ModelJob Aids |
References
- ↑ Wikipedia (5 March 2008) www.fgcu.edu (27 june 2008), www.wsu.edu (27 june 2008)
- ↑ www.wikihow.com (14 August 2008), www.ehow.com (28 August 2008)